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Looking for Advice on Video Ad Integration, Revenue Tracking, and Fraud Prevention

Looking for advice from anyone with experience integrating video ad networks.

I’m building a video streaming site and want to implement a flow like:

User clicks Play → Ad is displayed/redirected → User returns → Video starts

I have a few questions:

  1. What ad types are typically used for this? Smartlink, Popunder, CPA, VAST, etc.?
  2. How can I verify that an ad was actually served/triggered? Does loading the ad script mean a valid ad impression was generated?
  3. How can I determine whether a specific playback generated revenue? Do ad networks usually provide APIs, postbacks, or callbacks for this?
  4. What should I consider regarding ad-network fraud detection/risk control? For example, duplicate requests, abnormal traffic, accidental clicks, etc.
  5. Are there any good open-source solutions for ad event tracking, fraud detection, or user behavior analysis?

I’m mainly looking for practical implementation advice and lessons learned from people who have built something similar. Thanks!
 

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Xiao
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