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Alexa Rank why?

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Hello.. i see some strange rank in alexa for one of my sites.
So for example my site have for past 2 months rank: 6 000 000 after 3 days move to 14 000 000 today i check it was 25 000 000

it`s strange how for 2 months i keep almost the same rank and for 6 days it`s moved down so fast, what can be the reason? Bug in alexa or ?
Site have around 100 unique per day minimum
 

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Single Line Of Advice: Never estimate your websites, using Alexa Rank. Its' the worst ranking system out there.

True, but whatever, a lot of people are based on alea to review a website.
By the way, check Compete & Quantcast if presents on the website to estimate it ;)
 
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